About Free Range American

Being an American isn’t about your political party, your race, your sexual orientation, what kind of car you drive, the music you listen to, or any other ridiculous distinction we want to draw between one another. It doesn’t matter if you were born here or if you became a citizen later in life. We don't care about any of that crap. What matters is that you are dedicated to the fundamental principles on which this country was founded. And that basically boils down to believing that everyone should have the right to do whatever they want as long as they aren’t harming others. But beyond that, it means that you are doing something with the freedom this country provides you.

Evan Hafer

I started Black Rifle Coffee Company to provide a high-quality coffee to the pro-American and Veteran communities. Between deployments to Iraq and Afghanistan, I was working to refine both my coffee roasting and my firearms skills. I have spent over a decade researching coffee, refining my roast profiles, and (of course) drinking what I roast. Black Rifle Coffee Company is quite literally the combination of my two favorite passions. I take pride in the coffee we roast, the veterans we employ, and the causes we support.

Mat Best

Mat Best joined the Army at the age of 17 and deployed five times to Iraq and Afghanistan with the 2nd Ranger Battalion, 75th Ranger Regiment. After leaving military service, Mat deployed to a variety of overseas locations as a contractor during his five years with the CIA. Mat graduated with a Bachelors Degree in Liberal Arts, and began creating satirical videos and building brands like Article 15 Clothing, Leadslingers Spirits, the Drinkin' Bros Podcast, and Black Rifle Coffee Company. Mat is the Vice President for BRCC. 

Jarred "JT" Taylor

JT grew up in the Pacific Northwest. After graduating from High School, he shipped off to Air Force basic training to become a Munitions Systems Apprentice. He later opted to go through the process to become a Tactical Air Control Party Specialist (TACP). In early 2013, JT met his business partner, Mat Best, and, together, they began producing Mat’s Youtube Channel, “Mbest11x." After 11 years on active duty, JT separated from the Air Force in November of 2014. He and Mat then met Evan Hafer, a former Green Beret that was, at the time, working as a contractor for the CIA. Within a few months of meeting him, they launched their liquor company, Leadslingers Spirits, which distributes to 23 states. At the same time, the crew was also producing a major Hollywood film. "Range 15" was released in theaters in June of 2016. Currently, JT sits as the President of Article 15 Clothing, the Marketing Director of Leadslingers Spirits, and works in business development for Black Rifle Coffee Company.

Logan Stark

Logan Stark joined the United States Marine Corps shortly after graduating from High School. After completing Marine Corps Boot Camp, Logan trained as an Infantry Assault-man with the 2nd Battalion, 5th Marines out of Camp Pendleton, CA. As a Scout Sniper, he went on to complete two more deployments, one to Okinawa, Japan, and one to Sangin, Afghanistan. 

 After his time in the Marine Corps, Logan earned a degree in Professional Writing from Michigan State University. While at school, he directed a film entitled "For the 25," which focused on his deployment to Afghanistan. This project led to articles with USA Today and the New York Times' "At War" Blog...and ultimately his role with Black Rifle Coffee Company.